Digital product development

Full-Cycle Product Development Services

Partner with us to transform your vision into innovative solutions that drive growth and deliver measurable results, whether you're just starting out or scaling your existing product.

Trusted by leading brands

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Our clients say it best

“The impact has definitely been positive in a number of different ways, and not just the fact that they’ve written and deployed code against requirements and feature sets. They are very dynamic, which means that they adjust on the fly. They’re a very flexible group of developers and resources, and that fits our culture."
Clifford Audinet
VP of Technology & Product Development | Xvoucher
“From development and architectural standpoints, they’re second to none.”
VP Product Delivery
Healthcare IT Company
“They’re industry-leading in terms of communication and timeliness of delivery.”
Andrew Rogers
CEO | Upbeet Brands
“They have an Agile, creative, and customer-focused approach, looking at the actual end-users of the products that we're building.”
Neal Shaw
Chief Product Officer | SaaS in Real State
“They don’t just agree to what I want, but instead, act as a true partner.”
Senior Director of Engineering
Information Services Company
“They are very detailed, genuine, demanding in a good way and go the extra mile."
Digital Channels Manager
Telefónica

Our impact in action

Branch: From innovative startup to successful unicorn company

Bloomberg: $10B company modernizes its core products

Health Catalyst: Achieving talent growth and process improvement

Challenges you might be facing

Our product development services help you tackle roadblocks and deliver high-impact solutions.

John
Avatar
I don’t have enough insights into my industry’s market trends and what my users really need.
We conduct in-depth market research and user analysis to uncover opportunities and inform smarter decision-making.
We’ve gone through many iterations in our digital product but aren’t seeing any real results.
We apply a structured, data-driven approach within our product development services to ensure each iteration is purposeful, measurable, and aligned with your business goals.
We need help defining our product strategy and roadmap.
Our digital product development services guide you in building a clear, actionable roadmap backed by market insights and industry best practices.
Our product team is struggling to execute and stay aligned.
We step in as strategic partners, offering expert support to streamline workflows, improve collaboration, and enhance efficiency across your product team.
With the right support, we could move much faster and more efficiently.
We expertly manage your backlog, growth, or full product lifecycle through our software product development services.
We haven’t fully unlocked our product’s revenue potential.
We create a robust product-led growth strategy and optimized monetization strategies for revenue growth.

Our product development technical leaders

Meet the team steering our product services to success.

How we can help you

Collaborate with a team ready to overcome product obstacles and drive success.

Talk with our experts
Select a team
with the right
knowledge and
background
Design and develop disruptive strategies to reach continuous growth
Apply agile methodologies to improve value generation
Focus the team on growth rather than just an MVP
Validate your idea, sync your team, and reach market fit with the right Product Strategy

Our process, your success

Our streamlined approach to digital product development services that drives real results.

1
Kickstart your journey with a joint discovery session.
2
Assemble the perfect team tailored to your specific needs —fast.
3
Launch your project with a seamless kickoff, defining how we’ll collaborate.
4
Map out the best roadmap together, aligning it with your needs and budget.
5
Achieve your company and product goals.

Full-cycle digital product development services

Powered by our proven framework

Product
Growth
Product
Strategy
Product
Design
Product
Launch
Product
Development
The phases are a continuous cycle.
Click on each lifecycle phase to see the full content.
Product growth and optimization

In the post-launch phase, we’ll continue to deliver data-driven strategies for continuous product growth. This involves continuous refinement, data-driven strategies and user-centric boosts for success and lasting impact, divided in three main steps: discovery, data and optimization, and growth.

In addition to traditional user support and staff training, we can set up a data dashboard, foster tech team growth and roadmap new features into the future.

Product strategy

Our product consultants will take a deep-dive into your vision, culminating in a tangible plan of action that’s aligned with your user and business KPIs. We kick off the product ideation process by defining your objectives and scoping out top priorities. During this phase, we focus on:

  • Market and user research: We delve into your market, competitors and customer needs through interviews, CX and funnel analysis, and more; pinpointing opportunities to strengthen your value proposition.
  • Product validation: We host a series of discovery workshop sessions to discover your business aims and set your priorities for design, user journeys, technical feasibility, KPI definition and overall product ideation.
  • Proof of concept: We translate your vision into a concrete plan using cutting-edge tech, defining user flows, system architecture, team resources, and an actionable digital strategy.
  • Go-to-market and road mapping: We put together a realistic roadmap for developing and sharing your product vision
Ready to shape a product users actually want?
Learn all about our Product Strategy services here
Product design

Get wow-worthy digital products with strong technical cores and user-first visuals. No matter your challenges, we ideate and deliver digital product design that’s intuitive, business-aligned and tech-optimized. 

After kicking off the product strategy process, we’ll hone the design to ensure both visual and functional appeal. We’ll listen to user stories to craft a visual identity that’s consistent across all touchpoints. Specifically, we’ll consider factors such as:

  • The customer journey
  • Intuitive UI
  • Responsive design
  • Accessibility standards.
Product launch

It’s go time. We help you launch with confidence through the following rigorous steps:

  • Planning: We define a launch plan based on your timeline goals, marketing channels, distribution strategy, and support needs.
  • Execution: Let’s launch! We help you execute the campaigns across multiple channels. Our experts will be on the ground to ensure a seamless launch, earn immediate engagement and troubleshoot any issues.
  • Monitoring: Post-launch, we collect feedback, track KPIs and adjust based on initial reactions while sustaining marketing efforts for ongoing momentum.

From day one onward, we’ve got your back; offering services such as maintenance, performance monitoring, optimization and more.

Product development

Our digital product process shepherds your big idea through a comprehensive development life cycle.

Once strategy and design are in place, we’ll start putting together the MVP. Together we’ll discuss key features and create a backlog for the initial prototype and beyond. As part of our digital product design process, we’ll undertake:

  • Feasibility studies: We assess architecture, infrastructure and systems to ensure smart tech decisions.
  • Wireframes and wireflows: we map out optimal user journeys with clear, functional design flows.
  • Uster testing: We test early and often to glean feedback and refine the product experience.
  • Go-to-market timeline: We help you plan a robust GTM plan with a strategic timeline.

Why Nearsure?

100+

product specialists

10+

years of experience

500+

successful projects

Some of the industries we’ve mastered

Our product specialists at Nearsure provide five-star software product development services for a diverse array of industries. These are just some of the industries we’ve mastered. Get in touch to explore how we can bring your product vision to life.

Fintech

We create stunning fintech mobile and web apps that make banking tasks easier, including digital wallets, cryptocurrency and more.

Entertainment & Sports

We craft entertainment and sports platforms, from streaming services to interactive fan experiences, helping brands boost audience engagement and user satisfaction.

Digital Marketing

Our digital product development services are ideal for fulfilling today’s multi-channel and always-on marketing needs.

Healthcare

We build complex medical devices and systems that meet patient needs and privacy requirements, including for telemedicine, health tracking and more.

Ecommerce

We’re well-versed in bringing ecommerce apps and products to life, so you can successfully sell online.

Edtech

We develop student-first edtech products that streamline online coursework, such as apps for educational games, tutorials, simulations, etc.

Flexible pricing for every stage

Customizable plans that scale with you

Product Strategy

Get a real estimation about the product you will develop from a vision, team, timeline, features, and cost perspective.
We help you solve challenges like...
$12,000
  • Discovery Workshop Session
  • Vision & strategy + user flow & team
  • Roadmapping & timeline
  • Strategy plan (deliverable)
Talk with our experts

UX Research

Gain total understanding of your users: their profiles, interactions with your product/s, preferences, and pain points. Use these insights to identify solutions, elevate your UX, and build a better product.
We help you solve challenges like...
$25,000
  • Discovery workshop session
  • Research plan
  • Research execution
  • Report: insights & next steps
Talk with our experts

Typical Product Team

Hire our fully customizable dedicated teams
$42,000
  • Product Manager/Owner
  • Product Designer
  • Tech Lead
  • Front-End Developer/s
  • Back-End Developer/s
Do you need different roles?
Talk to our experts

FAQs

What is an MVP?

A Minimum Viable Product (MVP) is the most basic version of your product vision required to launch. It includes the very highest priority features, allowing you to validate your concept with real users before continuing to scale up.

Why do most products fail?

The #1 reason why products fail is a lack of user need. Businesses may build something unique, but if it doesn’t solve a real customer pain point, it’s unlikely to gain traction. That’s why it’s crucial to understand your target market, design with this mission in mind and test frequently to hone your concept. True innovation comes from deep user insights, a strategic approach to competition, and a pricing model that aligns with customer expectations—whether SaaS, PaaS, or one-time payments.

You need the right mix of market research, user-driven design, and continuous testing to build a thriving product. With our expertise, we can help you refine your concept, validate demand and craft the right go-to-market strategy.

Why choose expert product development services?

Keep in mind that a whopping 95% of products fail. Join the ranks of the top 5% by leaning on trusted product development services. The benefits of working with product experts include:

  • Product-market fit. We ensure that your idea meets a real user need, boosting customer satisfaction.
  • Strong value proposition. We propose a unique, high-quality offering by undertaking user and market research.
  • Next-gen technology. We leverage the latest trends where suitable, including AI, big data and more.
  • Robust user testing. We refine your product throughout the life cycle with comprehensive testing.
  • Rapid time-to-market. We accelerate your launch time through efficient and expert-led product development practices.
  • Competitive advantage. We focus on elevating value and innovation so that your product stands out.
  • Cost savings. We offer affordable rates through exceptional product specialists located nearshore.

What are our top product development services?

Our Nearsure experts deliver best-in-class product development services. We’re seasoned in crafting products tailored to your complex customer demands, such as:

  • Product consulting & management
    We deepen your product vision through expert consulting that verifies market fit, analyzes user pain points, ideates potential designs and determines top feature priorities. Overall, we define a winning product roadmap for your specific use case.
  • UI/UX design & prototyping
    We undertake a quick and customized prototyping process that incorporates user research, brainstorming sessions, sketching/wireframing and more. Our mission is to achieve a sleek and ideal-fit design for your product.
  • Web app development  
    We build stunning web apps with strong UX, modern features and a unique value proposition. We offer end-to-end web app development to ensure top customer satisfaction.
  • Mobile app development  
    We create personalized mobile apps that are secure, robust and deeply user-first. No matter your vision, our main objective is to create value for your target customers.
  • iOS app development  
    We construct iOS apps that fit your user requirements and rank high on the Apple Store.
  • Android app development  
    We build Android apps that are high-performing and UX-oriented, so you can achieve top ratings and downloads.
  • Digital transformation development  
    We enhance your digital ecosystem through efforts to transform your systems. We handle modernization, migration, integration and more to establish rich customer experiences at every touchpoint.

Ready to transform your bold ideas into memorable products?